Personal Loans · Built on Trust
Simple financing
when life happens.
Straightforward terms. Guidance you can trust. When timing matters, Trulend helps you understand your options, review your loan, and move forward — all online, on your own time.

How it works
Easy to follow. No surprises.
See what you qualify for, review your terms, and get funded — all online.
Check your options
Answer a few questions to see what may be available to you. Takes about five minutes, costs nothing, and there’s no commitment.
Review your terms
Understand your terms, your payment schedule, and the total cost — in writing — before you decide.
Get funded and get going
Sign electronically and your funds are on their way — typically as soon as the next business day.1 Manage everything from your Trulend account from there.
Why trulend
What you can expect from us — everytime.
Clear from the start
Every cost is set out in writing in your agreement before you sign. What you see is what you owe.
Terms you can actually understand
Your terms, payment schedule, and the total you’ll repay are spelled out in one place — readable in a few minutes, not fifty pages of fine print.
Automated, end to end
Apply, review your terms, and sign in one online flow. Most customers complete the whole thing on their own in less than 5 minutes.
Funding when you need it
Your financing is typically funded the next business day.1 You’ll know exactly where things stand the whole time.
Support if you need it
Most customers self-serve, but if you have a question, our U.S. support team is a phone call away. Average wait under ninety seconds.
Loyalty over time
Returning customers in good standing may qualify for higher limits and discounted rates through our loyalty program. We grow with people who stay with us.


Frequently Asked
The questions we hear most.
How do I apply?
Start the application online — it takes about five minutes. The full flow is self-serve from your account dashboard; most customers apply, review their terms, and sign without ever needing to talk to us.
How much can I borrow?
Loan amounts depend on your application and where you are in your relationship with us. New customers and returning loyalty customers see different limits, and we'll show you what's available to you before you sign.
What does it cost to borrow?
Trulend is a short-term loan and is an expensive form of borrowing — not intended as a long-term financial solution. Your specific rate, fees, and total cost are presented to you in writing before you sign, and they live on the loan agreement in your account.
What does Trulend look at when reviewing my application?
Our application is fully online and runs automated checks against the information you provide, your bank activity, and the loan amount you're requesting. We don't approve or decline based on a single number, and if your file needs a closer look before a decision, we'll let you know in the application.
What does it cost to apply?
Nothing. Applying is free, and you're under no obligation to accept any offer we make. Every cost associated with your loan is shown in writing before you sign anything.
Ready when you are.
Apply in about five minutes, on your own time. If you have a question along the way, our support team is a phone call away.